From gathering information based on peoples personal preference of films via Vox Pox and Questionnaire , I have decided, after much careful consideration that I will not be making any amendments to my film despite the negativity of the reviews I received. My judgment of not reviewing my plans for Zummer is solely due to my determination and strong belief that the film will be appealing and entertaining after it is made. Moreover, those I interviewed had very strong opinions and preferences on their ideal film which ideally makes them the unsuitable Target Audience for my film. Because my research had been questioned upon the wrong target audience, due to them being mainly males which counteracts my films suitability for a female audience, it proves that my film is definitely not appealing for the male audience. 2 out of 6 of my questioners were female and loved the synopsis of Zummer which confirms my belief that Zummer will absolutely be a female based audience film. The negative responses I received , from my mainly make questioners, were that they despised the romance genre overall and preferred action,crime and thriller genres instead. I deem that feedback as irrelevant and will continue withstanding to my initial plans for Zummer. Though Zummer is mainly a romance genre film it does include elements of horror and action deriving from the characters being zombies having to fight off and protect themselves from other supernatural beings. having incorported those genres, I doubt the male audience will find Zummer totally boring and despicable . As mentioned in my Marketing and Publicity proposal , awareness for Zummer will be accessible and made possible to females through female based social networking sites such as beauty,fashion and makeup videos on Youtube, female magazines, and female based websites an blogs.
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